Cricket Australia

The sport for all Australians.

Cricket is a part of the fabric of Australian culture, we developed a campaign aimed at showcasing our cricket superstars and portraying them as the heroes they truly are! This campaign expresses the passion so many people have for the game, fostering anticipation for an upcoming summer of cricket that promises to be thrilling and entertaining.

Brace yourselves for some emotionally charged narratives – these stories are bound to tug at your heartstrings.


Key-Art, OOH, Digital, Print, TVC

Project Team

Todd Watts
Richard Sellies
Rose Donohoe
Jacqueline Rechtman
Tony Le
Mathew Hine
Gene Kingi