Kingdom Sneakers – Wear the Crown

Kingdom Sneakers certainly don’t compromise on craft, with each of the 990 pairs individually numbered and laser engraved. They also feature rare earth magnetised straps, electroplated gold accessories, full grain premium leather and a luxury cushioned innersole.

Working with fellow animator, Jesse Fitzmaurice, we developed the concept for a hand-crafted stop-motion video for this unique sneaker. We created typography animations inspired by the movement of liquid gold and using the five unique selling propositions of the shoe we created a story that depicts the intricacies of the footwear.