Melbourne’s live music directory
Four One One is a live music directory app in Melbourne. The app allows users to search through events based on ‘date’, ‘location’, ‘price’ and ‘genre’ to find the perfect event to suit them.
We were engaged to design the brand’s identity and its accompanying app. The biggest challenge in designing the Four One One app was deciding on the amount of information each event would have listed. Too little information, and the user would be uninformed, but too much information and they would be overwhelmed.
A minimal and responsive design was used to allow for a smooth experience for the user — no matter how many pre drinks they may have had before they head out.